Gabriel Vielma
Multidisciplinary Designer specialized in Fashion and Art Direction
Born in Chile and trained in Europe, my journey has been a continuous exploration of aesthetics, craftsmanship, and visual storytelling. I studied Industrial Design at IED Madrid and later specialized in Fashion Design at Central Saint Martins in London—developing a multidisciplinary approach that blends materials, disciplines, and cultural references.
I’ve directed collections showcased in London, Paris, and New York Fashion Weeks, collaborating with renowned brands such as Loewe, Sir Paul Smith, and Disney. From fashion to editorial projects and textile design, my work bridges digital and manual illustration, artisanal processes, and strong narrative direction.
Sebastián Payán
Graphic Designer & Illustrator
Sebastián is a graphic designer and illustrator with a sharp sensitivity for turning ideas into clear, powerful, and memorable visuals. With over a decade of experience across advertising, editorial, digital, and print media, he combines technical mastery with a deep narrative instinct.
His work goes beyond the screen: he draws both digitally and by hand, and has been involved in editorial projects from writing and concept development to prepress, book production, and binding. He sees design as a precise communication tool—capable of giving visual form to stories that deserve to be seen and shared.
GABRIEL VIELMA
Strategic and Creative Direction
SEBASTIAN PAYAN
Production and Operation Direction
Today, I’m entering a new chapter as a creative—one that places communication at the heart of design. I see design as a powerful connector between brands, people, and meaningful moments. Through it, I aim to build platforms that highlight urgent themes such as sustainability, inclusion, cultural heritage, and ancestral knowledge, approached from a contemporary and collaborative lens.
My motto today today is design not just to beautify, but to connect, move, and create impact.
With an eye for detail, a problem-solving mindset, and a creative spirit that transforms abstract ideas into tangible design pieces, Sebastián designs with purpose, illustrates with intention, and works with unwavering dedication.
“My motto today today is turning visual thinking into meaningful communication.”